Finally, a challenge for Apple and the challenge came from none other than Google. Google announced the name for the software sharing portal for its mobile operating system, Android. Android is a software stack for mobile devices that includes an operating system, middleware and key applications. Google announced the name “Android Market” on thursday saying that it will give an “open” feeling for developers to provide content.

“We chose the term ‘market’ rather than ’store’ because we feel that developers should have an open and unobstructed environment to make their content available,” Google’s Eric Chu says.

While Google will host the market, they said the market won’t be as tightly monitored as Apple’s AppStore. The company will act as a central point of distribution rather than filter system like Apple. The store will have a monitoring tool to provide feedback on apps after they’re released, the company adds, and will flag an app’s features to warn users in advance when they might pose a security risk. (AppleInsider) 

While Apple reserves the full control of the AppStore and its content and decides which Apps will be released, Google will allow installing apps outside of the Market for most users. And this will make a huge difference between the two.  

When Google first announced Android, many were concerned about the recognition of the developers and their work. All those doubts and concerns are now gone and as we can see, developers have already done some great work for the Android Developer Challenge. So no doubt when mobile devices start using Android, we’ll start seeing some great work and not to mention there will be a huge competition for Apple too.

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